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The 9th Expo was unprecedentedly grand, and Guobiao Technology empowered museums to achieve counter-trend growth.

Summary : On September 1st, the 9th China Museum and Related Products and Technology Expo (Boguo Expo) grandly opened at the Zhengzhou International Convention and Exhibition Center.

2022-09-26

On September 1st, the 9th China Museum and Related Products and Technology Expo (MPT Expo) grandly opened at the Zhengzhou International Convention and Exhibition Center. The total exhibition area of this "MPT Expo" reached 60,000 square meters, with more than 600 museums and enterprises participating, setting a record for the largest scale in the history of the MPT Expo. The "MPT Expo" has been successfully held for eight sessions, evolving from the most influential event in China's cultural and museum community to one of the world's top three museum industry exhibitions, and it is currently the largest professional museum exhibition in Asia.

Guangbiao Technology once again appeared at the MPT Expo, with the brand positioning of "Creating a New Era of Smart Cultural Heritage," and built a spectacular smart exhibition booth. On the first day of the exhibition, Guangbiao Technology attracted the attention of thousands of visitors.

Innovative Guide Technology Empowers Museums to Grow Against the Trend

Under the impact of the normalization of the pandemic, people's travel has been restricted, and the offline exhibition and display industry is facing accelerated reshuffling. For museums, exhibition halls, and showrooms of any scale, transformation and upgrading, as well as improving efficiency, are the general trends for the future.

How can museums improve operational efficiency while controlling costs? Digitalization is the best direction to take. Digital transformation is not just about embracing online presence, but about the systematic digital capabilities of online-offline collaboration, remote services, and integration of the entire service chain. At this exhibition, Guantong Technology showcased to the world its independently developed smart interpretation system, official account guided tours, digital museums, virtual museum tours, and other new technologies. Offline visitors enjoy an immersive experience, while online visitors feel as if they are on-site, allowing museums to shine even under the impact of the pandemic.

Diverse guided tour services to create a quality experience

With the changing times and evolving concepts, traditional free visits and guided tours can no longer meet the needs of the new generation of museum visitors. The visitor group, mainly composed of the post-80s and post-90s generations, has formed an environmentally friendly, intelligent, and convenient lifestyle of entertainment, which also influences new forms of shopping habits and tour preferences. The contemporary young generation has more novel ways of interpreting history and diverse pursuits when visiting museums.

Guantong Technology is leading the tourism and cultural heritage industry into the metaverse, combining the historical richness of museums with the technological sense of the new era, providing solutions such as 720° panoramic exhibitions, VR museum tours, and 8K interactive museums for museums, staging "historical blockbusters" in forms that young people enjoy. Visitors can not only listen to historical stories but also step into the stories and interact with cultural relics.

Enjoy the beauty of technological innovation and lead museum display technology

At the Guanbiao Technology booth, many heads of museums, science and technology museums, planning museums, and tourist attractions came to visit and exchange ideas. Guanbiao Technology discussed new museum exhibition solutions with guests, while also gaining more creative inspiration.

Guanbiao Technology has been deeply engaged in the field of wireless audio and video guide for more than ten years. From offline smart venue construction to online internet cultural tourism guide platforms, and then to metaverse virtual reality tour technology, Guanbiao Technology's innovation in museum guide and display technology is not so much catering to the needs of the new era as leading museum tour forms to a higher level.

With user experience as the core, we continuously upgrade guide service technology, help museums achieve wireless, digital, and intelligent tourism experiences, and provide strong technical support for the dissemination of Chinese culture.

This Expo is a great opportunity for Guanbiao Technology to showcase its brand strength. We will use this as a bridge to actively join hands with more partners in the museum industry, lead the new trend of guide and display, and jointly build a new cultural and museum ecosystem.

Welcome to the Guanbiao Technology booth! Robot Sanbao is waiting for you at 2B16!